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The Transcend Strategy Group helps firms to recognize and manage the dilemmas that get in the way of effective decision-making. We take a systemic and pragmatic approach to strategy.

Read Alex Lowy’s latest article “Five Reframing Questions Every Strategy Leader Should Ask.”

As profiled in our books, No Problem and The Power of the 2 x 2 Matrix, our methods quickly surface key issues and provide ways to effectively and confidently move beyond treating symptoms to developing and implementing powerful strategic options.


Understanding and improving decision-making is our passion. This site reflects the thinking that has gone into our writing, consulting and teaching over the past ten years.

Announcement: Our 2004 business book, The Power Of The 2 x 2 Matrix: Using 2 x 2 Thinking To Solve Business Problems And Make Better Decisions (Jossey Bass Business Books) is now available in a Chinese-language edition for the China market. Previously, it was made available in Korean in 2006.